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Easily cooked - You will enjoy!
Easily cooked - You will enjoy!

 

History

20TH OF APRIL 1992 – OUR BIRTHDAY

The company was formed to build and operate a pilot buckwheat processing shop.

Development of the company embraced several stages.

In 1993, Uvelka produced its first product – unground buckwheat in 50kg bags. From that time and until 1999 the company upgraded and expanded its facilities to further increase the efficiency and quality of production.

In 1996, the Company started to use its current logo and trademark, and in 1997 we started manufacturing of products wrapped in color polypropylene film. At the same time, we organized production of boil-in-bag cereals.

Since 2001, the Company has been actively marketing its products. Its distribution network is constantly expanding all over the territory of Russia, as well as CIS countries (the Ukraine, Byelorussia, Kazakhstan) and other foreign countries (Germany, Australia, Israel, the USA).

Since 2002, the Company has been actively introducing new products on the market on an annual basis: mixes of cereals and natural additives ( “Home-style side dishes” ), new brands of boil-in-bag cerealsboil-in-bag rice (“Golden Fields”)cereal flakes buckwheat flourcereals in soft packs (“Knyazhy Stol” (Prince’s Cuisine)).

In 2010 the Company obtained certification confirming compliance of its Quality Management System with the requirements of GOST R ISO 9001 – 2008. This Certificate ensures that the customers receive only the highest quality products. As for the Company itself, this opens new opportunities for further expansion into foreign markets.

In 2011, Uvelka confirmed its position as a leading producer of cereals in cooking bags. Sales in November and December 2010 revealed that 55% of total sales in the cooking bags category was attributed to Uvelka cereals. The survey was conducted by MEMRB in 23 largest cities of Russia (including Moscow and St. Petersburg).

In August 2011, Uvelka had is operations inspected for compliance with GOST R ISO 9001:2008 (ISO 9001:2008) by a non-profit organisation "Quality Management and Certification Centre" (CMKS) and confirmed its certification (Quality Management Certificate of Conformance Nr.ROSS.RU.IS56.К00159 issued on 25.05.2010).

2012. Today, healthy eating is becoming ever popular in Russia, brining along choosy and selective customers with average and beyond average income. By forming healthy eating habits today we ensure our good health also in the future. Every buyer selects the right products depending on their needs and income. To satisfy customer needs while also maintaining its benchmark quality and innovations, Uvelka introduced new products: Exotic Rice, Lentils and Beans.

In 2012, Uvelka confirmed compliance with GOST R ISO 9001:2008 (ISO 9001:2008) quality management system certification of its processes comprising development, production and distribution of cereals and their mixes in ready-to-cook bags, selected cereals and mixes, homemade side dishes, concentrates in ready-to-cook bags, cereal flakes and their mixes, lentils, UvelkaTM buckwheat flour, UvelkaTM grains, King's Plate brand products, and instant oatmeals.

The quality management certificate was issued by non-profit organisation "Quality Management and Certification Centre on 21.09.2012.

 In October 2012, Uvelka introduced a new design for its soft pack line.

 In December 2012, the company's outstanding achievements were recognized with the national Healthy Eating Award. Health benefits and positive effects of Uvelka products were confirmed by clinical trials of Tyumen Gastroenterological Association, a regional public organisation.

 In the beginning of 2013, UvelkaTM cereals in cooking bags appeared in new packaging on the shelves of grocery stores. All benefits of UvelkaTM cereals are now evident as never: consumers can read all relevant information on the package.